Make the script of this video for me and find some pictures for me to help me make the video.
The attachment is the textbook that you will need to use.



Digital Analytical Assignment (Video Project) Instructions
You will select one of the nine chapters from the E-Text and produce a video that makes a critical argument using the concepts from that chapter. You may briefly incorporate concepts from other chapters into your argument, but must frame your argument primarily around the concepts in the chapter youve selected. I recommend choosing a specific media structure, text (video, movie, game, etc.) or topic for your video.

Your video must be between 1.5 and 3 minutes long.

Video Requirements
Your video project should have a title.
You must upload a summary of your video to YouTube in the description.
Your video must have a clearly understandable narrative and argument.
Your video must meaningfully engage concepts from the chapter you

Marketing Myopia Essay
As discussed in the Unit I Lesson, the marketing concept consists of elements that concern market segmentation and how it relates to target markets. Also, recall that promotion is used to reach those target markets.
In this essay, define the marketing concept and summarize its relationship to marketing myopia. Give an example of marketing myopia that you have seen.
Your essay must include an introduction.
You must also reference at least one journal article from the CSU Online Library and one article from a business-related or news website; therefore, your essay should be supported by at least two sources.
Your essay must be at least three pages in length and double-spacednot counting the title and reference pages.
All sources used must be referenced; paraphrased and quoted material must have accompanying APA citations.

The instructions for this assignment are in the first link please please follow them INSTRUCTIONS LINK: https://lms.friends.edu/mod/resource/view.php?id=1235699

Below are links to some examples of what the assignment should look like. LINK 1 https://lms.friends.edu/pluginfile.php/1444701/mod_resource/intro/Sample%20Marketing%20Plan%201%20KCAC%20Volleyball%20Championship%20Event.pdf

LINK 2 https://lms.friends.edu/pluginfile.php/1444701/mod_resource/intro/Sample%20Marketing%20Plan%202%20Houston%20Baseball%20%28Full%20Season%29.pdf

Choose a local brand in the Saudi market and address the points in the tasks to be covered in the sections of this brief. It can be international brand but we should talk about it in Operating in Saudi arabia (from the saudi market prospective)

Instructions
It was about 20 years ago that most banks typically only used one distribution channel (their branches). However, since that time they have dramatically expanded the number of channels that they use (in person, online, phone, and mobile). Below is a list of common distribution channels for a bank. Answer the following questions regarding your thoughts on how the distribution channels have changed how people do their banking.

Develop a response to the following questions in paragraph format to identify your thoughts on distribution channels in banking.

1. What are some of the banking direct and indirect channels you use most? Why?
2. How have these distribution channels changed the way you do your banking over the last 10 years?
3. In your opinion, which distribution channel from the list above has had the largest impact on consumer behavior? Why?
4. What changes do you think will be made in the future to add/change distribution channels in banking

After watching the videos Under Armour | Rule Yourself | Michael Phelps and Michael Phelps' reaction to Rule Yourself in: Lecture Materials & Resources, discuss the following:

On March 8, 2016, Under Armour ran a promotional add on the Olympic swimmer, Michael Phelps, revealing the intense and rigorous effort that goes into being the most decorated Olympian of all time. View the videos in the link above, which include the promotional advertisement, and a follow-up video showing Michael Phelps and his wife Nicole's reaction.

https://www.youtube.com/watch?v=mDQDTPWNcQ0&feature=youtu.be

Share your thoughts on Under Armour's marketing direction. What do you think of the end caption, "Its what you do in the dark, that puts you in the light"?

https://www.youtube.com/watch?v=FR-9k4VqzDg&feature=youtu.be

Your initial post should be at least 300 words, formatted and cited in current APA style with support from at least 2 academic sources

Reference the attached article to specifically answer the following 2 questions:

1.  The article describes programmatic marketing and discusses the transition from swim lanes analysis to attribution, optimization, and allocation.
Explain the core principles and ideas of this article.

2.  Programmatic marketing is becoming an important driver of the shift to data-driven marketing in many companies.
Are these AI related processes likely to reduce autonomy and creativity in marketing decisions - why or why not?

The company to write about is a Conceriage Covid 19 testing firm that targets people who work in production and need same day or 15 min rapid results so they can return to work and anyone unable to leave their home to get tested.

Please answer ALL these questions:

1. How do you intend to vary the marketing of your product or service if you have identified
more than one demographic group to target? Describe no more than 2 different target
markets.
2. Describe how important differentiation is to your firms success in regard to (a) the
product or service you are marketing, and (b) the manner in which you present the
marketing to your targeted groups.
3. Describe your pricing plan/strategy in regard to how it fits into the marketplace and how it
will be attractive to your targeted consumers.
Explain what you would you do if immediately after initiating the marketing of your firms
product or service to the marketplace, another firm lowers its price

Readings:  Castells Networking minds, creating meaning, contesting power
Information Literacy Competency Standards for Higher Education, ACRL.

Focused Reflection:  For this project, youre being asked to reflect on the following kind of questions as you articulate your experience/views on media influence: What are examples of activities individuals can apply to resist the influence of media? What are key ideas from thinkers examined in the course that resonated the most with your own views on media influence and why? How do you manage to hold onto values that are important to you personally, or in your view, socially, in the face of the unfolding of media influence? To what extent do you see yourself as an active participant within the current media trends? How do you feel when you think of the future of information technology and its new professional markets? How would you like to influence the development of your professional, relational, community, and/or so

Analysis:  The New Marketing 

Read The New Marketing textbook throughout the course semester and select three chapters in the book to analyze.



Provide a summary of the three chapters you find the most powerful.  And, list the major highlights from these chapters.
Also, answer the discussion questions at the end of each of the three chapters you select. 
Length of assignment: 8 pages double-spaced in a Word document.