ByteDance Beyond China
This is a TEAM assignment and teams for this case will be assigned on
the learning management system. Please read the assigned case
carefully before answering the following questions.
Submission guidelines:
Upload ONE word or pdf document by the deadline published
on the learning management system. Use 12 point font and double spacing. Total page limit = 3 pages for answering all questions stated
below. You will be assigned a grade based upon your responses as
well as the neatness and clarity of your final submission.
The ByteDance case provides an excellent history of AI and also
a snapshot of the company. You may be tested on case facts in
the form of short multiple-choice questions in future tests.
However, for this case assignment, ignore the questions provided
in the body of the case and answer the following questions
instead.
This case is an AI introspection assignment. Answer the following
questions:
Q1: Think carefully about the AI recommendations for content made by
ByteDance, particularly the phrase users do not have to think used in
the case. Introspect with your teammates on the impact of AI in all
our lives. While it is not necessary to do so, it may be helpful for you
to review strong criticisms of AI made for instance in the show The
Social Dilemma and the book Weapons of math destruction by Cathy
ONeill. After reading the ByteDance case carefully and reviewing
other sources, prepare a 2-column table, roughly interpreted as
Positive aspects of AI and Negative aspects of AI. Which side do
you think is winning right now?
Q2: In 2020, the Indian government banned TikTok in India (for various
reasons). For this case assignment, introspect on the cultural impact
of AI applications. Provide one instance from the public domain
wherein AI is aligned with the culture and one instance where it has crossed paths with a culture. What impact will this introspection have
on your use of AI within your company as a manager?
Q3: Comment on the impact of ByteDance being a company from
China. In particular, a) have the barriers to data sharing in other
countries hampered the development of AI (and facilitated it in China)?
B) what role should governments (and public policy) play in fostering
AI, both within China and outside?
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