This is an internship class and I am an intern in Li Zhou Seafood Restaurant in Fremont, CA. My research topic is Developing a Marketing Plan for Li Zhou Seafood Restaurant.

Independently Created Case Study As a portion of the requirements of this class, each student is to interview/survey 3 generations to determine why they buy product X. Analyze the differences in marketing strategies for the different consumer groups. Create “3 customer personas” associated with these buyers. To learn more about personas, please read the PDF article, “Stay Out of the Danger Zone: Using Personas for Content Development.” You are to utilize and apply the theories that we are learning in this class. Describe / evaluate the experiences in the purchasing process for those you interview. Include value to the buyer, and relevance of what you learned to the study of consumer behavior marketing practices. Who is the product target market (include “personas)? Describe the technology utilized to drive the purchase. How did the store drive traffic to their product ? Give some examples of the influencers involved such as family, cultures, etc. As such, you would apply the

i want you to write Proposed Company Offering for business plan that i already done.only do the Proposed Company Offering. the Proposed Company Offering is the only part i need from the business plan. 19. Proposed Company Offering- This section indicates the amount of money being sought and the terms offered to the potential shareholder. A brief outline of the purpose for that specific amount and information on the rate of return is also important. The section should be noted as follows: ¥ Desired Financing ¥ Stock Offering ¥ Use of Funds ¥ Investors Return i will attached you with the Financial Plan to use it in the proposed company offering. please contact me if you need any extra information.

This is an group assignment of Marketing Principles, Trading & Exchange. Our chosen company is Adidas. And the relevant topic we chose to write about is Social Responsibility and Ethics, the lecture slides of this topic is attached (MPTE Lecture 8 201503.ppt). the assignment also require to use textbook as a reference so please follow it. our textbook is Marketing: Theory, Evidence, Practice by Byron Sharp 2013 published by Oxford University Press in South Melbourne. Here is a website of the textbook's information: http://trove.nla.gov.au/work/168142880?selectedversion=NBD49557526. Also, we want the assignment to be written based on this article as one of the references: http://www.footasylum.com/adidas-invests-in-ethical-image/. So here are already 3 references that is needed to be used, textbook, lecture slides, and the website article. you may use other resources as other references, minimum 7 references, Thanks. the following are the instructions of the assignment: Assignment

Assignment is basically to watch a youtube video (link below) and answer questions based on it. Here is full instructions: "Your text book, Marketing: An Introduction, Edition #13 is co authored by renown business expert Dr. Philip Kotler. Please read the Note posted to the Week 4 folder for additional information about our subject matter expert, Dr. Kotler. For your final project, please watch the YouTube Video, Marketing 3.0. It is an interview with Dr. Kotler by Flavio Motta of Management TV. This video has had about 97,000 views. Marketing 3.0 - Phillip Kotler https://youtu.be/6rxj8pGPxZc Please allow adequate time to view the video. This video is approx. 28 minutes long and it is presented in segments. Be sure you watch all of the segments! After you watch the video, please answer the questions below. Questions: What is marketing 3.0 and how is it different from 2.0 and 1.0? What are 3 unique features of marketing 3.0? What companies are mentioned as using mark

Part A: Executive Summary - summarizing the marketing plan. (1 page) Part B: Current Situation - describe the product and provide a brief summary of its current market position and marketing strategies. (1 page) PS: I need 3-4 resources/references to analyze the part A and Part B. If you use appendices to analyze the paper is okay as well.

I will be including my assessment brief and the marking criteria attached with additional files, this will include guidelines and instructions on how to complete this piece of work. It will give you clear indications on what you'll need to do in order to achieve the right grade. The assignment will ask you to choose a specific business to base the work on, in this case the company Sony should be alright. The files I am attaching should cover any questions you may have towards this task, but I am happy to give any further assistance or instructions if needed. Thank you. Ahmed.

Interpretive consumer research is based on the premise that “it may be reasonable to present consumers as individuals continually changing their needs and behaviour depending on their own internal states and their mutable environment” ( Szmigin and Foxall, 2000: 190). Drawing on the above quote , explain: 1. What is meant by interpretive consumer research ? ( start with explaining what is consumer research , and then move on to explain what is interpretive consumer research ) Also critically discuss: 2. Positivist and interpretive marketing theory 3. Most important part is this !!!! https://www.youtube.com/watch?v=uaWA2GbcnJU use the above advertisment shown in lecture from the module to facilitate your argument (incongruent advertising, psychoanalityc and marketing, experience economy, marketing as a theatre) When you start to critically discuss , pick any of the three below: Identity Historical Development Cultutre + technology