Organization downside
What are some drawbacks or downsides of organizational or corporate direction/driven marketing strategies?
give response in 50 words
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Archive for the ‘Marketing’ Category
- Marketing
- August 23rd, 2017
- Marketing
- August 23rd, 2017
Assignment 2: Policies and Strategies
Imagine that you work for a pricing strategy consulting business. Select a business that will be your next client.
Write a six to eight (6-8) page paper in which you:
Create a scenario that would result in your client seeking advice from your consulting business.
Create a pricing policy for the selected client and scenario.
Analyze the best price setting process used to establish sustainable and profitable prices for the client.
Evaluate key pricing considerations and strategies relative to the product life cycle of your client’s three (3) top sellers.
Examine the challenges of effectively implementing a new or updated pricing strategy into the client that you selected.
Differentiate between incremental and avoidable costs for your client and analyze contribution margins.
Use at least three (3) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.
Your assignment must follow these formatting requirements:
Be typed,
- Marketing
- August 23rd, 2017
Assignment 2: Developing, Managing, and Operating a Retail Business
Imagine that you recently took over your friend’s small retail business and you now have to do the following:
Rename the store
Create new hours of operations
Hire two (2) new part-time employees and two (2) new full-time employees
Address a new plan for building your clients and merchandise, and
Address the issues of the remaining employees from the acquired business, who are disgruntled because you are relocating the store to the center of the town where you live.
Consider how you are going to develop, manage, and operate your new retail business.
Additional resources:
http://www.entrepreneur.com/article/75912
http://retail.about.com/od/startingaretailbusiness/tp/checklist.htm
http://www.youtube.com/watch?v=fecPdpw3RYw
http://www.entrepreneur.com/businessideas/industry/30.html
Write a three to six to eight (6-8) paper in which you:
Propose two to three (2-3) strategies for targeting customers and information gathering that would use in order to develop your own clientele whi
- Marketing
- August 23rd, 2017
Discussion Forum Post – Re: Globally Standardized products
Name an advantage and a disadvantage of being able to offer a globally standardized product. Analyze the marketing strategy of a product/company of your choice that you think is doing an excellent job on the global market. Explain their strategy and what makes them "excellent". Use of data would be a good way to support your thinking.
Your responses in the discussion board must be well written according to CSU-Global Guide to Writing and APA Requirements. The CSU-Global Library is a great place to find resources.
Respond to at least two of your classmates' postings.
- Marketing
- January 27th, 2017
Sales Team Presentation
Based on Apple Inc., create a sales plan based on the instruction below.
Please note, all slides must have detailed Speaker's Notes for EACH slide. Detailed means that there are academic sources cited that are current within the last 5 years.
You must use in-text citations in the Speaker's Notes and must include the references on the final slide of the PowerPoint presentation.
Fill in the slides of this Microsoft® PowerPoint® presentation with detailed speaker notes in which you develop a plan to create a sales team. In the presentation you should do the following:
Note
- Marketing
- January 27th, 2017
LDR 300 Week 1 to Week 5 Work (All Assignments 2017 Version)
Week 1 Leadership and Management Paper
Write a 1,050- to 1,400-word paper in which you articulate the difference between leadership and management using the following criteria:- Define leadership and management.
- Differentiate between leadership and management with specific examples from the text, literature, or personal example. What are some of the different leadership and management roles and what are their functions? How are these roles similar? How are they different?
- Differentiate between Trait and Process leadership with specific examples from the readings.
- Provide a rationale for your answers from the course text and at least two additional peer-reviewed sources.
Week 2 Leadership Profile Part I
Your co- Marketing
- January 27th, 2017
LDR 300 Week 5 Leadership Profile Part III 2017 Version
Your company's vice president of human resources has approached your team for assistance in recruiting and developing your organization's future leaders. The vice president has asked your team to brainstorm, research, and prepare a written profile.
Write a 1,400- to 1,750-word leadership profile including the following:
- A summary of your team's selected company.
- A description of commonly desired leadership traits in this industry. Why are they important to your chosen organization?
- A description of commonly desired leadership skills in this industry. Why are they important to your chosen organization?
- A description of commonly desired leadership styles in this industry. Why are they important to your chosen organization?
- A description of commonly desired leadership behaviors in this industry. Why are they important to your chosen organization?
- A description of commonly desired personality traits and ho
- Marketing
- January 27th, 2017
Marketing Homework
Watch the video case study "Geek Squad: A New Business for a New Environment."
Read the case study discussion on pp. 88-89 of the Marketing text. Keep this case study in mind as you complete this assignment.
Write a 1,050-word report using your company or one with which you are familiar (if you prefer, your facilitator can assign one to you). Answer the following questions for your chosen organization.
- Explain what the specific key environmental forces are that created an opportunity for your company.
- Identify if there have been changes in the purchasing patterns of your organization's target market in recent years.
- Conduct an environmental scan for your chosen company to identify key trends. For each of the five environmental forces (social, economic, technological, co
- Marketing
- January 27th, 2017
This week you are playing the role of the Marketing Manager in a marketing simulation for Minnesota Micromotors, Inc. (MM). Minnesota Micromotors, Inc. (MM), based in Minneapolis, is a manufacturer of brushless, direct current (BLDC) 1 motors used in orthopedic medical devices. Approximately 70% of the revenues of Minnesota Micromotors, Inc. were generated from customers that placed large-volume orders. In this Assignment, you will engage in the development of the following professional competencies: Analyze Quantitative Data Active Listening
You have just been named marketing manager of a major franchise. Your job will be to perform the daily tasks of a marketing manager.
Edible Arrangements® - Edible fruit baskets – Creates fresh fruit arrangements and gourmet chocolate dipped fruit to order.
In this scenario, you will be responsible for the following:
- Develop a marketing research plan for a product.
In addition you will be conducting the following tasks:
- Illustrate the research process
- Use secondary data sources
- Develop a primary data plan
- Predict market potential and forecasting
- Marketing
- January 27th, 2017
Analyzing Results of a Marketing Strategy
This week you are playing the role of the Marketing Manager in a marketing simulation for Minnesota Micromotors, Inc. (MM). Minnesota Micromotors, Inc. (MM), based in Minneapolis, is a manufacturer of brushless, direct current (BLDC) 1 motors used in orthopedic medical devices. Approximately 70% of the revenues of Minnesota Micromotors, Inc. were generated from customers that placed large-volume orders.
In this Assignment, you will engage in the development of the following professional competencies:
- Analyze Quantitative Data
- Active Listening
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