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  • January 7th, 2014

Managing international operations Custom Paper

Managing international operation assignment
This is the brief and all the information about the assignment which is mention below
As stated in the assignment brief, the assessment requires you to discuss the rise of MNEs from emerging markets, the advantages they enjoy, the challenges they encounter and the rationale behind their choices of markets and entry modes, and to apply your understanding to a specific company (the company allocated to you in the table) utilising the theoretical knowledge you developed for this assignment. You need to apply your research skills to find information and literature on the allocated company. Please note that you may find relevant information by searching for MNEs from the company’s home market as they are likely to share similar characteristics and background with your allocated case. You then need to utilise your critical thinking skills to apply the theoretical knowledge you developed already to the case.
• My company name is Ranbaxy Laboratories from India
• Some useful sources and also some material which I have been given by my tutor below.

These Sources will useful for you all that have been given by my tutors below:
Reading List that could help with your assignment 1:

• Bhattacharya, A., Bradtke, T., Ermias, T., Haring-Smith, W., Lee, D., Leon, E., Meyer, M., Michael, D., Tratz, A., Ukon, M. and Waltermann, B. (2013), Allies and Adversaries: 2013 BCG Global Challengers, Boston Consulting Group, Boston, MA.

• Child, J. and S. B. Rodrigues (2005). "The Internationalization of Chinese Firms: A Case for Theoretical Extension?" Management and Organization Review 1(3): 381-410.

• Contractor, F. J. (2013) “Punching above their weight”: The sources of competitive advantage for emerging market multinationals. International Journal of Emerging Markets 8(4): 304-328.

• Deng, P. (2009). Why do Chinese firms tend to acquire strategic assets in international expansion? Journal of World Business 44(1): 74-84

• Guillén, M. F., & García-Canal, E. (2012). Execution as Strategy. Harvard Business Review 90(10).

• Khanna, T. & Palepu, K. (2006), Emerging giants, Harvard Business Review, 84(10), pp. 60-69.

• Li, P. P. (2007). "Toward an integrated theory of multinational evolution: The evidence of Chinese multinational enterprises as latecomers." Journal of International Management 13(3): 296-318.

• Li, P. P. (2010). "Toward a learning-based view of internationalization: The accelerated trajectories of cross-border learning for latecomers." Journal of International Management 16(1): 43-59.

• Luo, Y. and R. L. Tung (2007). "International expansion of emerging market enterprises: A springboard perspective." Journal of International Business Studies 38(4): 481-498.

• Mathews, J. A. (2002), Competitive advantages of the latecomer firm: A resource-based account of industrial catch-up strategies. Asia Pacific Journal of Management. 19 (4), 467-488

• Mathews, J. A. (2006), Dragon multinationals: New players in 21 st century globalization, Asia Pacific Journal of Management. 23 (1), 5-27.

• Meyer, K.E. (2004), Perspectives on multinational enterprises in emerging economies, Journal of International Business Studies, Vol. 35(4), pp. 259-276.

• Ramamurti, R. & Singh, J.V. (2009) Emerging Multinationals in Emerging Markets (eds.). Cambridge University Press.

• Rui, H. and G. S. Yip (2008). "Foreign acquisitions by Chinese firms: A strategic intent perspective." Journal of World Business 43(2): 213-226.
•Wang, C., Hong, J., Kafouros, M., and Boateng, A. (2012). What drives the internationalization of Chinese firms? Testing the explanatory power of three theoretical frameworks. International Business Review, 21(3): 426-438.

• Some PowerPoint slide below this is helpful as my teacher said which is below.

• Emerging Markets
And Emerging Multinationals
The emerging economic giants
• What makes them attractive?
• Challenges faced by these economies
• The emerging MNEs

Emerging market economies
Countries with rising economic aspirations that enjoy
Rapidly growing standards of living

• Evolving toward wealthy nation status; rapidly
Improving living standards & growing middle class

• Importance in the world economy is increasing as
Attractive destinations for exports, FDI, and sourcing

• Examples: China, India, Mexico

What is an emerging market?

• World Bank does not provide a definition.

• UNCTAD categorise economies into
Developed transition and developing.

• Emerging markets are hard to define, but it
Could help to think of:

Source World Bank (2012)
Developing
Countries

1. Levels of income. World Bank relies on this:

Classification 2011 GNI per capita USD Developing
Countries

Low income $1,025 or less

Lower middle income $1,026 – $4,035

Upper middle income $4,036 – $12,475

High income $12,476 or more
2. Growth rate – a reason that emerging markets have
Been considered attractive has been they often
Exhibit a high rate of GDP growth as the Asian
"Tigers" did during the late 80’s and 90’s

3. Stage of development – this is a factor that fits more
Closely with the word "emerging". Factors to
consider would be the degree of openness in the
economy. The size of the economy and the state of
financial markets.

4. Economic or political stability.
Emerging markets could be defined in broad
terms as those countries which have started to
grow but have yet to reach a mature stage of
development and/or where there is significant
Potential for economic or political instability
(Pearsoned, 2012).
Classification of advanced economies by IMF

Attractiveness of emerging markets

GDP Growth Rates in
Advanced economics and emerging and Emerging

FDI INFLOWS

Top ten investment destination for medium size firm

Opinion of food company and leaders
“Europe and the US will be, for the next 10
years, low-growth territories. Soon we will
have 75% of our turnover in emerging
markets, where 2bn more people will be born
in the next 40 years, and obviously where
most of the world growth is going to be.”
Paul Polman

CEO, Unilever, the Daily Telegraph, 18 August 2011

Emerging markets as manufacturing bases and sourcing destination

Firms from developed economies invested
Huge sums to develop manufacturing facilities
In emerging markets.

• Home to low-wage, high-quality labour

• Some emerging markets have large reserves of
Raw materials and natural resources.

• Emerging markets have served as excellent
Platforms for transferring or delegating noncore
Tasks or operations.

 

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